The crowd analytics for exhibition centres solution is tailored for event organisers who want to know more about their crowds’ behaviour at and around a venue in order to understand how successful they are at attracting visitors.
Why Do You Need It?
The crowd analytics for exhibitions solution offers you the possibility to observe your visitor’s habits in real-time to improve the exhibitions’ services and build a better and smarter environment.
If you are an exhibition organiser, you wish to deliver more value to your clients, either exhibitors, sponsors or attendees: not only a well managed fair, rather the most comfortable experience, with information provided on-time, engagement tools, real-time feedbacks.
Analytics and demographics insights are: footfall, dwell time, % of returning visitors, activity index, mobility and distribution maps (when purchased). Data are available in real-time and historical views, in daily, hourly and customisable resolution, for various types of population (staff, passers-by, etc.).
What Will You Get?
We bring you a platform to analyse crowds attending your event, by extracting accurate yet anonymous information about footfall and demographics, passively listening to mobile phones signals. The solution consists in a full package of sensors and monitoring tools. The system is based on short-range sensors, that passively sense anonymous data transmitted over WiFi networks.
Crowd analytics results are visualised on a web-based and password protected dashboard, as well as on the LBASense mobile app.
Crowd analytics results are visualised on a web-based and password protected dashboard and mobile app.
Why Our Product?
Thanks to our unique technology, we provide analytics, highly accurate and at low cost.
iOS and Android devices are transmitting a temporary MAC address while searching for nearby access points. Our technology is capable of identifying the real device hidden behind the temporary MAC address, hence to count the number of mobile devices in the area.
One Sensor, Multiple Ranges
Based on a unique combination of hardware and software, our sensors are also capable of controlling their detection range, providing different “virtual” regions of coverage using the same physical device.
Our sensors detect a unique mobile phone number: unlike other systems, there is no double counting.
Inclusive Marketing Tool
Without any additional cost, our system can serve for location based marketing.
You want to know more about Crowd Analytics for Exhibitions and understand how this solution can fit your business? Read our related use case or contact us to know more.
This solution is compliant with the EU General Data Protection Regulation 2016/679 (GDPR).