The Crowd Analytics for Tourism solution is tailored for Smart Cities, municipalities, tourism boards, museum managers and marketing teams who want to know more about flows and patterns of tourists in the city.
Why Do You Need It?
As the number of tourists worldwide is constantly increasing, cities need to adapt their facilities to travellers’ needs and real-time activity to guarantee a better travel experience. Knowing who visits your city also enables hospitality and cultural attraction managers to segment their offer according to each category of tourists.
What Will You Get?
Analytics provided are: footfall, dwell time, % of returning customers, activity index, nationalities, mobility map and people’s distribution (if option purchased).
Why Our Product?
Thanks to our unique technology, we provide analytics, highly accurate and at low cost, enabling powerful insights for the tourism industry, such as nationality analysis of tourists.
iOS and Android devices are transmitting a temporary MAC address while searching for nearby access points. Our technology is capable of identifying the real device hidden behind the temporary MAC address, hence of counting the number of mobile devices in the area.
One Sensor, Multiple Ranges
Based on a unique combination of hardware and software, our sensors are also capable of controlling their detection range, providing different “virtual” regions of coverage using the same physical device.
Our sensors detect a unique mobile phone identifier: unlike other systems, there is no double counting.
Inclusive Marketing Tool
Without any additional cost, our system can serve for location based marketing to send promotions or inform tourists.
Ask for a quotation tailored to your scenario.
You want to know more about Crowd Analytics for Tourism and understand how this solution can fit your scenario? Read our related use cases by clicking on the button below or contact us to know more.
This solution is compliant with the EU General Data Protection Regulation 2016/679 (GDPR).